Digital transformation is no longer a choice for SMEs and has become a necessity. So why is digitalization imperative? First of all, it is useful to consider digitalization not only SME-oriented but also customer-oriented. SMEs have to digitalize both for themselves and their customers. According to research by Xerox;

  • 80 percent of SMEs do not want to use paper for invoicing, financial reporting and legal transactions.
  • Almost half of SMEs (46%) say that paper-based business processes are a huge time waster.
  • 6 out of 10 SMEs state that this loss of time has a negative impact on year-end earnings
  • Only 1 in 5 SMEs are aware of paperless solutions available in the market.
  • By the end of 2017, 23 percent of SMEs plan to have integrated mobile devices into their document workflow processes.
  • 56 percent of SMBs include printers and/or multifunction office devices in their company’s security strategy.
  • SMEs see document and print management and optimizing office costs as the primary reasons driving them to digitalization.
  • 81 percent of SMEs plan to improve their document workflow processes.

For SMEs, digitalization allows them to make better use of their time, eliminate some costs altogether and acquire new customers and demands. We have created 3 digitalization recommendations for SMEs;

Mobile & Tablet Compatible Website

In these days when the rate of mobile usage exceeds PC usage, it is important to make sure that a website can be accessed not only from PC but also from tablet and mobile devices. In this way, SMEs are mobile and tablet compatible website together they can offer their customers products and services in a more stable and readable way.

Social Media Management Service

Facebook, Instagram, YouTube and Twitter, which are used by millions of people
social media
networks enable SMEs to deliver their products or services directly to prospective customers and bring significant benefits in terms of brand awareness.

Software as a Service (SaaS) Acquisition

SMEs lose time while working in many areas such as accounting, inventory management, customer data management. In order to prevent this loss and to ensure that all information is safe and organized, SaaS software applications eliminate many problems of SMEs and make their work measurable.

For more information about digitalizing your business and digital transformation, contact us via our contact page. 
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Author: Salih ÇAKTI
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